Hello, I'm Charlotte Alford
A multi-award-winning creative looking to find my way into AdLand. Have a browse through my work and tell me if you think I'm heading in the right direction.
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Hello, I'm Charlotte Alford
A multi-award-winning creative looking to find my way into AdLand. Have a browse through my work and tell me if you think I'm heading in the right direction.
Scroll
About Me
Creative.
Art Director.
PhD Candidate.
I am a PhD Candidate, whose research revolves around looking into diversity and inclusion within the world of advertising.
Awards
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An Overview
I'm an award‑winning creative with a passion for crafting bold, insight‑driven ideas that connect brands with culture. I've brought campaigns to life for global names like Adidas, Colgate, Sanex, HSBC, Coca Cola, and Sainsbury’s. My work spans social, OOH, print, and film, which is always underpinned by sharp strategic thinking and a flair for storytelling.
Beyond the day job, I am a PhD researcher at UAL exploring diversity, equity and inclusion in advertising, and co‑founder of Unite for Her UK, a creative movement tackling male violence against women.
The CV
SOCIAL ART DIRECTOR | OGILVY
NOV 23 – PRESENT
Sanex | Colgate | Palmolive | Aveeno | Sainsbury’s | Argos | Ecover | Madri | Coors | Samsung | Vichy | Dercos
FREELANCE MIDWEIGHT CREATIVE | MCCANN, TRO & OTHERS
APR 23 – NOV 23
Bentley | Genesis | JustEat | Samsung |
Breast Cancer Now
CREATIVE | GREY LONDON
APR 21 – APR 23
Helly Hansen | HSBC | Pantene | Bank of Ireland | Cathedral City
JUNIOR CREATIVE | WE ARE SOCIAL LONDON
OCT 20 – JAN 21
Adidas | Yamaha | Lidl
FREELANCE CREATIVE | MCCANN, HOUSE 337 & OTHERS
SEPT 20 – APR 21
Bosch | Santander | Adidas | Footlocker | BMW
JUNIOR STRATEGIST / TWBA LONDON
FEB 20 – SEPT 20
McVities | AMD | Facebook Portal
Contact
Have an opportunity or just fancy a cheeky wee chat?
Drop me a message!